Facebook Marketing


1st Step: CREATE A FACEBOOK PERSONAL PAGE

If you are not already on Facebook you will need to set up a personal account.  This is a place where you can add friends and family members, communicate on a personal level, and share photos, videos, and life updates. Do NOT post anything about your business. Facebook frowns on that. To post about your business create a fan page. See step #2. But in order to create a fan page you will need a Facebook personal page.

Go to www.facebook.com
Enter your name, email or mobile phone number, password, date of birth and gender.
Click Sign Up.
To finish creating your account, you'll need to confirm your email or mobile phone number.

Next open a business page so you can post FREE jobs.  

2ND STEP:  CREATE A FACEBOOK BUSINESS PAGE

Login to your Facebook personal account. 
On the top right-hand menu click on "Create"
Click on Page
Click on Business or Brand
Choose Category "Entrepreneur" (this category can be changed anytime)
Choose Page Name - it is recommended to have your name in the title. For example, If your name is not available then add the word  page after your name. So your fan page name will be: www.facebook.com/janiejonespage
Add a Profile Picture (use a photo of you). Make a good impression.

Add description and website. Your Page's short description helps people know what you're about, and it appears in search results when people look for you online.  Note:  At the bottom of this page you will see our leaders fan pages.  Feel free to get ideas on what you can write for this section. You can find our leaders fan pages under "what to post".
Choose unique web address.
Enter your AmeriPlan url: yourusername.ameriplanopportunity.com
​Add page to favorites - this will place your page in the sidebar for easy access.
​Upload a cover photo!  

Cover photos help you express your Page's identity. Below are some Facebook covers you can use. Or if you are creative you can create a fan page cover using www.canva.com. If you rather have someone create you an affordable Facebook cover click here

It is best to add your photo to your fan page. However, if you don't want to take the time to create a cover photo, below are some covers that you can save to your hard drive and use.   

3rd STEP:  WHAT TO POST

Now that you created a fan page we recommend to post at least 5 items. This way your fan page won't look empty when applicants see your fan page.

Once you have your Profile and Fan page set up, you are ready to start building your fan page and brand yourself!

Rules when posting:
Share and don't sell. 80% of your posts should be sharing and 20% of your posts should be selling.
Post 1-3 times a day.  Keep sharing and they will come!
Become a GREAT story teller!​ ​

SUGGESTIONS ON WHAT TO POST

For ideas on this you can follow my FB biz page at https://www.facebook.com/onlinecareerswiththeresa

1.  Your personal membership and income testimonial. If you don't have one yet, go to our company website and view testimonials).
2.  Your story  (why you are working from home).  for example: I'm so blessed that I found this company (then share why)
3.  Inspirational Videos (go to youtube.com and enter "inspirational video". )
4.  Inspirational Quotes. Go to google.com and enter "inspirational quotes" 
5.  Photos of YOU doing fun things and having more freedom because you are working from home.  

View sample postings from our leaders. Study their pages and "model" after their postings. Don't copy exactly what they posts.  Be unique!   

4th STEP: INVITE PEOPLE TO YOUR BUSINESS PAGE AND GET LIKES!

Important, do NOT send invites right away. Wait until you build your fan page FIRST. You don't want people to see an "empty" fan page.  

How do I invite friends to like my Page?
Click below your Page's cover photo (see sample below)
Select Invite Friends
Click Search All Friends to select a list, or enter a friend's name in the search box
Click Invite next to the friends you want to invite
You also want to join our team's Facebook group and share your fan page and ask our team members to like your fan page!   
Page invites can be found by going to your Invites tab.

Here are a few training videos you can watch to help you learn more about Facebook Marketing:

Here is a video on creating a Facebook Fanpage:

DON'T WORRY ABOUT...

Getting enrollments. Focus on the DAILY ACTIVITIES every day and the enrollments and income will come.

Knowing everything. You can earn as you learn. 

Not having experience in our business. Most all leaders came in with NO experience. You will be receiving emails from us and we will guide you along the way.

We encourage you to start with marketing strategies that are comfortable for you. 

For example...

If you are comfortable connecting with prospects one-on-one, then start with the grand opening. Start talking to people in your hometown, talk to small business owners, go to meetings and events where you are likely to meet prospects or referrals. 

Do you love your computer and want to work online? Check out our social media training. Learn how to text videos, do watch parties, do Facebook Lives, post graphics/videos on all social media and learn how to place free classified ads online. The possibilities are endless!

Remember, this is a challenge and if it doesn't challenge you, it doesn't change you!  So get ready to be challenged every week!

CLICK HERE FOR STEP 6: SCRIPTS AND PROSPECTING

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